IMPAct4Nutrition is a platform to engage the private sector in building a social movement ( Jan andolan) to support POSHAN Abhiyaan. It is an opportunity for the private sector to be part of a large social movement that will positively impact the nutritional and health status of India.
“We pay an income penalty of 10 per cent because the workforce wasn’t well nourished when they were a child. It is a huge penalty for a developing country like ours. For people who are living on the margins of sustenance, it is a huge penalty to pay.”
Shri Alok KumarAdvisor NITI Aayog
“The private sector has not only the resources, but also the convening power to improve nutrition awareness in the country. After all, the private sector employs the largest share of a country’s workforce and through IMPAct4Nutrition, the sector can directly influence the nutritional status of its business ecosystem that includes company employees, their families and consumers”.
Arjan De WagtChief, Nutrition Section UNICEF India
“Investing in Nutrition is a must thing to do and the right thing to do and the sustainable thing to do. A better workforce can be a better customer and the engine to the growth of economy; however, with a strong service delivery in place; Better delivery of services will lead to people seeking more services, a change in health and nutrition expectations especially from the service provider and as a consumer”.
Dr Rajan SankarSenior Advisor, Nutrition Tata Trusts
“The Private Sector should find ways to use the touch points in B2B and B2C to bring about nutrition awareness”; “Technology is going to be one key enabler for us. How can we scale it and use it? It is a way forward to be seen; Artificial Intelligence is one way that can be used effectively.”