38% of Children under 5 years in India have stunted growth, 36% are under weight and 35% are malnourished
58% of Children between 6-59 months of age have Anaemia
IMPAct4Nutrition is a platform to engage the private sector in building a social movement ( Jan andolan) to support POSHAN Abhiyaan. It is an opportunity for the private sector to be part of a large social movement that will positively impact the nutritional and health status of India.
WHY SHOULD COMPANIES JOIN THE MOVEMENT?
Good Nutrition is Good For Business
According to the “Copenhagen Consensus” investing in nutrition is the best public health investment one can make. For every $1 of investment there is a return of $16 due to employee retention, dip in absenteeism and increased productivity.
IMPAct4Nutrition is an opportunity for the private sector to be part of a large social movement that will positively impact the nutritional and health status of India. This is a platform for the private sector to actively engage and build a social movement with their employees, customers and employees’ families who form a part of their business ecosystem, and support the POSHAN Abhiyaan.
IMPAct4Nutrition has been created to engage private sector in supporting the multisectoral approach of the strategy, which is key to the progress of POSHAN Abhiyaan’s Jan andolan.