BECOME A PART OF A LARGE
SOCIAL MOVEMENT IN INDIA
IMPAct4Nutrition is a platform to mobilize and engage the private sector in building a social movement (Jan Aandolan) to support the POSHAN Abhiyaan. It offers an opportunity for the private sector to partake in a movement that positively impacts the nutritional and health status of India.
ALL ABOUT IMPAct4Nutrition
IMPAct4Nutrition (I4N) is a brand-agnostic platform that has been created to enhance private sector action to augment the government’s efforts in achieving the POSHAN Abhiyaan goals and targets. I4N engages with companies and supports them to promote good nutrition across their business ecosystem in a meaningful, strategic way, using responsible business practices as part of the company’s business model and or through employee engagement and their CSR strategy.
I4N brings together, under one umbrella, the diverse businesses interested in contributing to the good nutrition of all stakeholders in their ecosystem. The I4N platform curates ideas and tools, and implements roadmaps for CSR programmes in nutrition. It helps with effective utilization of core business assets such as marketing opportunities, and business models for nutrition, leading to improved workforce nutrition.
WHY SHOULD COMPANIES JOIN THIS MOVEMENT?
Good Nutrition Is Good For Business
According to the “Copenhagen Consensus”, investing in nutrition is the best public health investment one can make. For every $1 of investment there is a return of $16 due to employee retention, dip in absenteeism and increased productivity.
Win-Win Investment Case For Companies
When you reach out to your employees and their families, your customers, partners and suppliers, and empower them to improve their nutritional status, you benefit your business. Being an employer who cares by running a business that is socially aware and responsible also contributes to nation building.
Direct Gains For Companies
- Recognized publicly as a Nutrition Champion
- Become an employer of choice
- Enhanced relations with government
- Unique program for your better workplace nutrition
- Business development and economic growth
- Handholding support and ideation for CSR program
GET INVOLVED THROUGH THE ACE CARD
Assets and Core Business for Nutrition
Cash/CSR for Nutrition
Employee Engagement for Nutrition
START BY TAKING A SMALL BUT POWERFUL PLEDGE
PARTNER UPDATES
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IN THE NEWS
Businesses in India can promote positive nutritional practices among their target audiences. Geetanjali Master from UNICEF India talks about how IMPAct4Nutrition enables collective action by corporates to alleviate malnutrition.
To know more, read here: https://bit.ly/3pH18Mi
The IMPAct4Nutrition Secretariat is the administrative and programmatic hub for the I4N Platform. The platform serves as a knowledge and resource centre on nutrition and is a business link to the larger social movement around POSHAN Abhiyaan. I4N, along with its partners, facilitates, activates and enables discussion and development for CSR and workplace nutrition.
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